Y K Almoayyed & Sons - Nissan, Renault & Infiniti – Arabian Business Directory

Y K Almoayyed & Sons - Nissan, Renault & Infiniti

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Ahmed Al Dailami

General Manager - Nissan, Infiniti & Renault

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All-new Nissan KICKS now available in Bahrain

THE much anticipated all-new 2025 Nissan KICKS is now available in the kingdom expanding Nissan Bahrain s diverse SUV lineup. Y K Almoayyed & Sons (YKA) the sole distributor of the marque in the kingdom attended the recent launch of the 2025 Nissan KICKS to the region with a high impact launch at The Sevens Stadium Dubai. Hosted under the theme GO EPIC the venue was transformed into an urban-inspired stage bringing together more than 200 guests including the company s regional partners media automotive experts and select customers. Designed for individuals who dare to stand out the KICKS introduces a progressive design advanced technology and dynamic driving performance that sets a new benchmark said a Nissan spokesman. The stadium s grounds were transformed into a custom-built automotive arena for the occasion featuring a life-sized track encircling the central stage. The reveal unfolded with the KICKS Drop a seamless fusion of digital illusion and reality where the all-new Nissan KICKS appeared to plummet onto the stage before transitioning into a real-world spectacle reinforcing the model s urban street-style identity. Additionally two vehicles drove onto the platform in a synchronised motion amplifying the sense of arrival and then crossed the platform giving attendees their first look at the region s newest crossover. The experience continued with immersive touchpoints including vibrant acrobatic parkour performances that infused the night with the raw energy of street culture tying into the KICKS bold individualistic identity. The next morning the excitement shifted from spectacle to experience as motoring journalists and automotive enthusiasts took the wheel of the acar for an exclusive ride-and-drive journey from The Sevens Stadium to Dubai Design District (D3). More than just a test drive the route was carefully designed to showcase every aspect of the vehicle; its agility through urban streets its power and stability on open roads and its intuitive technology in real-world conditions. Settling into the Zero Gravity seats drivers immediately noticed the comfort designed for long drives while the panoramic sunroof framed the Dubai skyline. As they navigated the city ProPILOT came into action assisting with smooth acceleration and braking reinforcing a sense of confidence and ease. The immersive dual 12.3-inch digital display provided clear navigation and connectivity while wireless Apple CarPlay and Android Auto kept drivers linked to their playlists and calls. One participant speaking on the experience added: A highlight of the drive was the Reverse Challenge at The Sevens Stadium where drivers tested the KICKS suite of cameras and sensors effortlessly manoeuvring tight spaces using advanced 360-degree visibility and intelligent safety features. Whether accelerating down a straight or while executing driving manoeuvers the KICKS demonstrated its balance of power and precision with the 2.0-litre inline-four-cylinder engine delivering 142 horsepower and 190 Nm of torque paired with Nissan s advanced Xtronic CVT transmission for smooth responsiveness. Offering a dynamic new choice in the compact crossover segment the KICKS is available in four distinct grades (S SV SV and SL) each designed to cater to different lifestyles. For those looking to make an even bolder statement the model comes in 15 striking exterior hues including six two-tone options allowing for greater personalisation. For more information visit the Nissan showroom in Bahrain or call 17732732.

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YKA signs new deal

Bahrain International Circuit (BIC) The Home of Motorsport in the Middle East and YK Almoayyed and Sons (YKA) announced yesterday a new three-year partnership with YKA continuing its role as official track transportation and official experience partner. The deal continues the strong partnership between YKA and BIC which was first established in 2021. As part of the agreement YKA will supply a wide range of fleet vehicles to BIC for its operations which currently include models from its automotive portfolio Nissan Ford Infiniti JMC and Zeekr. Further the partnership will continue to showcase YKA s fleet of 4x4 vehicles in the YK Off-Road Experience which has become a hugely popular daily activity at BIC for customers and corporate experiences. The partnership was confirmed in a signing ceremony held at the BIC premises in Sakhir. In attendance were BIC chief executive Shaikh Salman bin Isa Al Khalifa YKA chairman Mohammed Farouk Almoayyed and several senior officials from both organisations. We are delighted to extend our partnership with Bahrain International Circuit reinforcing our commitment to supporting motorsport and automotive excellence in the region said Almoayyed. YK Almoayyed and Sons takes great pride in supplying a fleet of world-class vehicles that enhance BIC s operations and customer experiences. We look forward to another successful chapter in our collaboration with BIC. Commenting on the deal Shaikh Salman said: We are extremely proud to renew our partnership with YK Almoayyed and Sons for a further three years. BIC and YKA share a passion to deliver the best automotive experiences. The broad range of car brands under YKA are ideally suited for the varied and demanding work we do at BIC and we are also pleased to continue working together to deliver the YK Off-Road Experience. I thank Mr Mohammed Farouk Almoayyed and his entire team at YKA for their support and look forward to working together on a partnership that will deliver significant mutual benefit.

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Redefining luxury and boldness with new Nissan Patrol

The recently launched all-new Nissan Patrol has solidified its position as one of the most popular vehicles on the roads of Bahrain and has designs of winning over even more fans around the globe with its good looks high-tech accessories and safety features. The unveiling marks the first of five SUVs to be released in the region by Fiscal Year 2026 under The Arc Nissan s ambitious global business plan announced YK Almoayyed & Sons (YKA) the sole distributor of the marque in the kingdom. The Patrol embodies Nissan s bold design philosophy seamlessly fusing its 70-year legacy with contemporary sophistication the company says. The vehicle represents a significant leap forward in Nissan s SUV design language. Its distinctive silhouette balances rugged capability with premium refinement harmonising timeless heritage with cutting-edge aesthetics. The vehicle perfectly exemplifies Nissan s global design philosophy of Bold Presence and Solid Dignity according to the automotive sector. Extensive research across key global markets including the Middle East informed the new design which expresses a dynamic duality. Sculpted lines and balanced proportions create a powerful stance while refined details elevate its premium appeal. Speaking on the overall design a Nissan Bahrain spokesperson said: The all-new Nissan Patrol with its unmatched blend of powerful design and premium comfort is an SUV designed to inspire and empower drivers across the region. It is available in seven striking exterior colours each chosen to enhance its dynamic appearance. Four vibrant two-tone options further personalise the vehicle allowing drivers to express their individual style while projecting authority and elegance. The front of the vehicle showcases the enhanced Bold Presence design featuring a wider more pronounced V-motion grille. This design element a nod to the second-generation Patrol with its integrated horizontal bar is complemented by-sharply sculpted lines and modern lighting including the distinctive new double-C lamp design. The full-width rear light bar further emphasises the vehicle s powerful appearance. The Patrol s side profile is defined by a gently sloping shoulder line stretching from front to rear conveying both prestige and agility. This design is accentuated by a rising window line between the C- and D-pillars with blacked-out pillars creating a floating roof effect. The iconic Patrol emblem on the D-pillar reinforces the vehicle s identity. Stylish 22-inch alloy wheels underscore the SUV s bold stance while sleek LED accents modernise the overall design achieving a balance of aesthetics and functionality. Inside the Patrol s premium cabin reflects Nissan s commitment to Solid Dignity . Twin displays dominate the console while soft materials and carefully integrated components create an elegant and uncluttered design. Adhering to the Japanese concept of Ma (Mastery of Space) each seating row has been crafted with meticulous attention to detail. Enhanced roominess and premium quilted leather with precise stitching inspired by traditional Kumiko patterns offer passengers a luxurious experience. Unique touches such as the Since 1951 badge on the centre console pay homage to the Patrol s historic legacy. Practicality and elegance are evident in every detail from Damping Acoustic glass for a tranquil cabin to a wireless phone charging mat textured to resemble sand dunes a nod to the Patrol s natural environment. With increased cargo capacity and thoughtfully engineered seating including first and second-row seats equipped with Nasa-inspired spinal support technology the all-new Patrol is designed to elevate every journey whether in the city or beyond Nissan s designers proclaimed.

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Drive worry-free with new Nissan Assistance programme

The new Nissan Assistance programme from YK Almoayyed & Sons (YKA) the sole distributor of the marque s vehicles in Bahrain has been launched. This comprehensive roadside support programme provides 24/7 peace of mind for Nissan owners across Bahrain and other GCC countries. Designed to support customers in a variety of unforeseen circumstances Nissan Assistance offers a range of services ensuring help is always at hand. Should a vehicle experience a flat tyre the programme will arrange for a technician to replace it with the spare. A dead battery is no problem either as approved technicians will be dispatched to perform a jump start. Running out of fuel is also covered with Nissan Assistance delivering up to 10 litres to get customers back on the road. In situations where on-site repairs aren t possible the vehicle will be towed to the nearest authorised Nissan Service Centre free of charge. Beyond these core services Nissan Assistance provides valuable additional benefits. If a vehicle becomes immobilised the programme covers taxi services for journey continuation with up to two trips per year within a 100km radius. For more extensive repairs requiring more than a quick fix Nissan Assistance will arrange hotel accommodation up to 4-star standard covering up to 100 (approx BD37) per night for a maximum of three nights. And if repairs take longer than 72 hours the programme will cover the expenses of returning both the customer and the vehicle to their usual residence. Nissan Assistance is effective from the warranty start date and lasts for five years applying to all new Nissan vehicles from Model Year 2025 onwards. Importantly the programme is fully transferable to new owners ensuring continued support even if the vehicle changes hands. The launch of Nissan Assistance underscores Nissan s commitment to providing exceptional service and complete peace of mind to its customers. This comprehensive programme ensures that expert help is always available wherever their journey takes them added a YKA representative. For assistance or further information call 17703366 or contact Nissan Bahrain via WhatsApp on 37112112.

Read More
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Nissan Middle East delegation visits Bahrain showroom

Y.K. Almoayyed & Sons (YKA) the exclusive distributor of Nissan vehicles in Bahrain recently hosted a delegation from Nissan Middle East at Nissan Bahrain s showroom in Sitra marking a pivotal moment in their ongoing collaboration. This visit highlights their shared commitment to excellence in the Bahrain automotive market. The Nissan Middle East attendees included the company s director sales and vehicle volume management (VVM) Mayssa Ayoub sales general manager Raphael Chardon and sales deputy general manager Mohamed Aladdin who were received by the Nissan Bahrain team including general manager Ahmed Al Dailami and other key executives. During a productive strategic meeting the teams reviewed impressive year-to-date performance metrics reflecting significant market growth and enhanced customer satisfaction. They also discussed plans for upcoming vehicle launches for Bahrain engaging in market analysis to uncover new opportunities and initiatives aimed at elevating the customer experience. This visit was a crucial step towards further solidifying our partnership with the Nissan Middle East team stated Mr Al Dailami. The strategic discussions have outlined a clear path for our continued success particularly through initiatives that will elevate our customer experience. The delegation toured the state-of-the-art Nissan showroom and service facilities expressing satisfaction with the high operational standards and dedication to excellence demonstrated by YKA. For more information on Nissan s latest models and services in Bahrain visit the Nissan showroom in Sitra or contact the sales team at 17703366 or via WhatsApp at 37112112.

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All-new Nissan KICKS now available in Bahrain

THE much anticipated all-new 2025 Nissan KICKS is now available in the kingdom expanding Nissan Bahrain s diverse SUV lineup. Y K Almoayyed & Sons (YKA) the sole distributor of the marque in the kingdom attended the recent launch of the 2025 Nissan KICKS to the region with a high impact launch at The Sevens Stadium Dubai. Hosted under the theme GO EPIC the venue was transformed into an urban-inspired stage bringing together more than 200 guests including the company s regional partners media automotive experts and select customers. Designed for individuals who dare to stand out the KICKS introduces a progressive design advanced technology and dynamic driving performance that sets a new benchmark said a Nissan spokesman. The stadium s grounds were transformed into a custom-built automotive arena for the occasion featuring a life-sized track encircling the central stage. The reveal unfolded with the KICKS Drop a seamless fusion of digital illusion and reality where the all-new Nissan KICKS appeared to plummet onto the stage before transitioning into a real-world spectacle reinforcing the model s urban street-style identity. Additionally two vehicles drove onto the platform in a synchronised motion amplifying the sense of arrival and then crossed the platform giving attendees their first look at the region s newest crossover. The experience continued with immersive touchpoints including vibrant acrobatic parkour performances that infused the night with the raw energy of street culture tying into the KICKS bold individualistic identity. The next morning the excitement shifted from spectacle to experience as motoring journalists and automotive enthusiasts took the wheel of the acar for an exclusive ride-and-drive journey from The Sevens Stadium to Dubai Design District (D3). More than just a test drive the route was carefully designed to showcase every aspect of the vehicle; its agility through urban streets its power and stability on open roads and its intuitive technology in real-world conditions. Settling into the Zero Gravity seats drivers immediately noticed the comfort designed for long drives while the panoramic sunroof framed the Dubai skyline. As they navigated the city ProPILOT came into action assisting with smooth acceleration and braking reinforcing a sense of confidence and ease. The immersive dual 12.3-inch digital display provided clear navigation and connectivity while wireless Apple CarPlay and Android Auto kept drivers linked to their playlists and calls. One participant speaking on the experience added: A highlight of the drive was the Reverse Challenge at The Sevens Stadium where drivers tested the KICKS suite of cameras and sensors effortlessly manoeuvring tight spaces using advanced 360-degree visibility and intelligent safety features. Whether accelerating down a straight or while executing driving manoeuvers the KICKS demonstrated its balance of power and precision with the 2.0-litre inline-four-cylinder engine delivering 142 horsepower and 190 Nm of torque paired with Nissan s advanced Xtronic CVT transmission for smooth responsiveness. Offering a dynamic new choice in the compact crossover segment the KICKS is available in four distinct grades (S SV SV and SL) each designed to cater to different lifestyles. For those looking to make an even bolder statement the model comes in 15 striking exterior hues including six two-tone options allowing for greater personalisation. For more information visit the Nissan showroom in Bahrain or call 17732732.

Read More
img

YKA signs new deal

Bahrain International Circuit (BIC) The Home of Motorsport in the Middle East and YK Almoayyed and Sons (YKA) announced yesterday a new three-year partnership with YKA continuing its role as official track transportation and official experience partner. The deal continues the strong partnership between YKA and BIC which was first established in 2021. As part of the agreement YKA will supply a wide range of fleet vehicles to BIC for its operations which currently include models from its automotive portfolio Nissan Ford Infiniti JMC and Zeekr. Further the partnership will continue to showcase YKA s fleet of 4x4 vehicles in the YK Off-Road Experience which has become a hugely popular daily activity at BIC for customers and corporate experiences. The partnership was confirmed in a signing ceremony held at the BIC premises in Sakhir. In attendance were BIC chief executive Shaikh Salman bin Isa Al Khalifa YKA chairman Mohammed Farouk Almoayyed and several senior officials from both organisations. We are delighted to extend our partnership with Bahrain International Circuit reinforcing our commitment to supporting motorsport and automotive excellence in the region said Almoayyed. YK Almoayyed and Sons takes great pride in supplying a fleet of world-class vehicles that enhance BIC s operations and customer experiences. We look forward to another successful chapter in our collaboration with BIC. Commenting on the deal Shaikh Salman said: We are extremely proud to renew our partnership with YK Almoayyed and Sons for a further three years. BIC and YKA share a passion to deliver the best automotive experiences. The broad range of car brands under YKA are ideally suited for the varied and demanding work we do at BIC and we are also pleased to continue working together to deliver the YK Off-Road Experience. I thank Mr Mohammed Farouk Almoayyed and his entire team at YKA for their support and look forward to working together on a partnership that will deliver significant mutual benefit.

Read More
img

Redefining luxury and boldness with new Nissan Patrol

The recently launched all-new Nissan Patrol has solidified its position as one of the most popular vehicles on the roads of Bahrain and has designs of winning over even more fans around the globe with its good looks high-tech accessories and safety features. The unveiling marks the first of five SUVs to be released in the region by Fiscal Year 2026 under The Arc Nissan s ambitious global business plan announced YK Almoayyed & Sons (YKA) the sole distributor of the marque in the kingdom. The Patrol embodies Nissan s bold design philosophy seamlessly fusing its 70-year legacy with contemporary sophistication the company says. The vehicle represents a significant leap forward in Nissan s SUV design language. Its distinctive silhouette balances rugged capability with premium refinement harmonising timeless heritage with cutting-edge aesthetics. The vehicle perfectly exemplifies Nissan s global design philosophy of Bold Presence and Solid Dignity according to the automotive sector. Extensive research across key global markets including the Middle East informed the new design which expresses a dynamic duality. Sculpted lines and balanced proportions create a powerful stance while refined details elevate its premium appeal. Speaking on the overall design a Nissan Bahrain spokesperson said: The all-new Nissan Patrol with its unmatched blend of powerful design and premium comfort is an SUV designed to inspire and empower drivers across the region. It is available in seven striking exterior colours each chosen to enhance its dynamic appearance. Four vibrant two-tone options further personalise the vehicle allowing drivers to express their individual style while projecting authority and elegance. The front of the vehicle showcases the enhanced Bold Presence design featuring a wider more pronounced V-motion grille. This design element a nod to the second-generation Patrol with its integrated horizontal bar is complemented by-sharply sculpted lines and modern lighting including the distinctive new double-C lamp design. The full-width rear light bar further emphasises the vehicle s powerful appearance. The Patrol s side profile is defined by a gently sloping shoulder line stretching from front to rear conveying both prestige and agility. This design is accentuated by a rising window line between the C- and D-pillars with blacked-out pillars creating a floating roof effect. The iconic Patrol emblem on the D-pillar reinforces the vehicle s identity. Stylish 22-inch alloy wheels underscore the SUV s bold stance while sleek LED accents modernise the overall design achieving a balance of aesthetics and functionality. Inside the Patrol s premium cabin reflects Nissan s commitment to Solid Dignity . Twin displays dominate the console while soft materials and carefully integrated components create an elegant and uncluttered design. Adhering to the Japanese concept of Ma (Mastery of Space) each seating row has been crafted with meticulous attention to detail. Enhanced roominess and premium quilted leather with precise stitching inspired by traditional Kumiko patterns offer passengers a luxurious experience. Unique touches such as the Since 1951 badge on the centre console pay homage to the Patrol s historic legacy. Practicality and elegance are evident in every detail from Damping Acoustic glass for a tranquil cabin to a wireless phone charging mat textured to resemble sand dunes a nod to the Patrol s natural environment. With increased cargo capacity and thoughtfully engineered seating including first and second-row seats equipped with Nasa-inspired spinal support technology the all-new Patrol is designed to elevate every journey whether in the city or beyond Nissan s designers proclaimed.

Read More
img

Drive worry-free with new Nissan Assistance programme

The new Nissan Assistance programme from YK Almoayyed & Sons (YKA) the sole distributor of the marque s vehicles in Bahrain has been launched. This comprehensive roadside support programme provides 24/7 peace of mind for Nissan owners across Bahrain and other GCC countries. Designed to support customers in a variety of unforeseen circumstances Nissan Assistance offers a range of services ensuring help is always at hand. Should a vehicle experience a flat tyre the programme will arrange for a technician to replace it with the spare. A dead battery is no problem either as approved technicians will be dispatched to perform a jump start. Running out of fuel is also covered with Nissan Assistance delivering up to 10 litres to get customers back on the road. In situations where on-site repairs aren t possible the vehicle will be towed to the nearest authorised Nissan Service Centre free of charge. Beyond these core services Nissan Assistance provides valuable additional benefits. If a vehicle becomes immobilised the programme covers taxi services for journey continuation with up to two trips per year within a 100km radius. For more extensive repairs requiring more than a quick fix Nissan Assistance will arrange hotel accommodation up to 4-star standard covering up to 100 (approx BD37) per night for a maximum of three nights. And if repairs take longer than 72 hours the programme will cover the expenses of returning both the customer and the vehicle to their usual residence. Nissan Assistance is effective from the warranty start date and lasts for five years applying to all new Nissan vehicles from Model Year 2025 onwards. Importantly the programme is fully transferable to new owners ensuring continued support even if the vehicle changes hands. The launch of Nissan Assistance underscores Nissan s commitment to providing exceptional service and complete peace of mind to its customers. This comprehensive programme ensures that expert help is always available wherever their journey takes them added a YKA representative. For assistance or further information call 17703366 or contact Nissan Bahrain via WhatsApp on 37112112.

Read More
img

Nissan Middle East delegation visits Bahrain showroom

Y.K. Almoayyed & Sons (YKA) the exclusive distributor of Nissan vehicles in Bahrain recently hosted a delegation from Nissan Middle East at Nissan Bahrain s showroom in Sitra marking a pivotal moment in their ongoing collaboration. This visit highlights their shared commitment to excellence in the Bahrain automotive market. The Nissan Middle East attendees included the company s director sales and vehicle volume management (VVM) Mayssa Ayoub sales general manager Raphael Chardon and sales deputy general manager Mohamed Aladdin who were received by the Nissan Bahrain team including general manager Ahmed Al Dailami and other key executives. During a productive strategic meeting the teams reviewed impressive year-to-date performance metrics reflecting significant market growth and enhanced customer satisfaction. They also discussed plans for upcoming vehicle launches for Bahrain engaging in market analysis to uncover new opportunities and initiatives aimed at elevating the customer experience. This visit was a crucial step towards further solidifying our partnership with the Nissan Middle East team stated Mr Al Dailami. The strategic discussions have outlined a clear path for our continued success particularly through initiatives that will elevate our customer experience. The delegation toured the state-of-the-art Nissan showroom and service facilities expressing satisfaction with the high operational standards and dedication to excellence demonstrated by YKA. For more information on Nissan s latest models and services in Bahrain visit the Nissan showroom in Sitra or contact the sales team at 17703366 or via WhatsApp at 37112112.

Read More

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