AXOR the luxury design brand of the Hansgrohe Group has launched its AXOR Signature and FinishPlus services aiming to redefine bathroom individualisation for architects and high-end developers across the globe. The move signals a shift from functional bathroom design to bespoke living spaces providing the capacity to modify standard products into unique design objects. AXOR is setting new standards in terms of bathroom customisation. This enables architects interior designers and discerning customers to realise their creative visions meet their special requirements and express their personalities says Olivier Sogno Vice-President AXOR Hansgrohe SE. At the core of the offering is AXOR FinishPlus a suite of up to 12 exclusive metallic finishes ranging from polished gold to brushed black chrome. These surfaces are produced using Physical Vapor Deposition (PVD) technology at the company s Center for Excellence in Germany. The process involves discharging an electric arc in a high vacuum where gases combine with zirconium to create a high-brilliance coating. Key technical advantages for the Middle East market include: Enhanced durability: A protective layer up to 0.3 μm thick increases resistance to scratches and harsh cleaning agents. Coastal resilience: The PVD surfaces are specifically engineered to withstand high-salinity sea air a critical factor for Gulf-based beachfront developments. Scalability: Services are available for single-piece bespoke commissions or large-scale commercial hospitality projects. The AXOR Signature service extends customisation further by allowing structural modifications that start where the standard catalogue ends. On request almost any AXOR product can be further personalised customised and adapted via AXOR Signature. Custom finishes length changes engravings and entirely new developments are possible. Nothing stands in the way of applying your own initials to a faucet the AXOR experts use precise craftsmanship and state-of-the-art technology to express your own personality in the bathroom Sogno continues. Founded in 1993 AXOR has spent over three decades transitioning the bathroom from a functional wet room into a primary living space. AXOR leverages the extensive design heritage of its sister brand hansgrohe while maintaining a unique philosophy centered on deep collaboration with world-renowned architects interior designers and product designers to transform the bathroom into a personalised living space An individually designed living space is much more than aesthetics it reflects attitude values and lifestyle. Good interior design supports the personality of the resident without pushing itself into the foreground says Stephanie Gehringer Founder Stephanie Gehringer Studio for Interior Design and Architecture in Munich Germany.
Read MoreOn January 3 of this year Klaus Grohe the long-standing head of the company passed away at the age of 88. The youngest and third son of company founder Hans Grohe was born on April 3 1937 in Aachen Germany. After studying business and economics in Bern Switzerland and completing numerous internships he joined his father s company in 1968 as authorized signatory and Head of Sales. For nearly five decades Klaus Grohe shaped the destiny of the Schiltach-based company first as Managing Partner then from 1999 as Chairman of the Executive Board and from 2008 to 2015 as Chairman of the Supervisory Board. With his visionary ideas tireless drive and unwavering customer focus he transformed the family business into a global player in the sanitary industry. Innovative products with outstanding design were his particular passion. He loved perfecting showers and faucets down to the smallest detail. At the same time he understood that high-quality products must be marketed effectively also internationally and as early as the 1980s he integrated professional marketing into the company. With his foresight openness to the world and pragmatic approach he paved the way for the brands AXOR and hansgrohe. His guiding principle was: Always hands-on being close to the customer close to the product close to the employee both in administration and in production. As a hands-on leader Klaus Grohe consistently renounced privileges. As early as the 1980s long before sustainability became a buzzword he championed environmentally conscious thinking and action: Hansgrohe appointed an environmental officer developed water-saving showers and built a solar tower and roof-integrated solar power plant at its Offenburg site along with a roof-integrated solar power system which was awarded the Baden-Württemberg Environmental Prize in 1994. Throughout his life Klaus Grohe dedicated himself to the well-being of Hansgrohe his family and society at large. In 2001 his hometown Schiltach made him an honorary citizen. In 2009 he established the Klaus Grohe Foundation. In 2012 he was recognized for his lifetime achievements as an entrepreneur and innovator in the sanitary industry receiving the Best of Management Award from the trade magazine si Informationen at the SHK Essen trade fair. In 2022 he was awarded the German Founders Award for lifetime achievements by stern Sparkassen ZDF and Porsche one of the most prestigious business awards in Germany. With Klaus Grohe we are losing a pioneer who until the very end followed Hansgrohe s development with great interest and commitment as Honorary Chairman of our Supervisory Board says Hans Jürgen Kalmbach Chairman of the Executive Board of Hansgrohe SE. He laid the foundation for the global success of our Group and decisively shaped Hansgrohe s DNA. We are deeply grateful to him and will miss his advice and guidance. His principles and his passion for Hansgrohe will remain forever embedded in the company and in all our minds. All employees the Executive Board the Supervisory Board and our shareholder Masco mourn his passing and extend their heartfelt condolences to his family. Richard Grohe eldest son of Klaus Grohe member of the Supervisory Board of Hansgrohe SE and Managing Director of Syngroh Beteiligungsgesellschaft mbH added: Klaus leaves behind a human and entrepreneurial legacy of immeasurable depth. When he took over the leadership of Hansgrohe in 1975 he reinvented the family business from the ground up and transformed it into a company of a scale no one could have imagined at the time. In doing so he brought prosperity not only to the region but to many other places around the world. He built a large family and successfully taught us how to keep it together across personalities generations and borders. Integrity and values were not only principles he lived by but also passed on. His inspiration and entrepreneurial achievements will endure for generations. We accept his legacy and commit to preserving it. As a gesture of sympathy donations can be made to the Klaus Grohe Foundation (IBAN: DE55 6645 2776 0000 0745 34 reference: Water).
Read MoreAXOR the luxury design brand of the Hansgrohe Group has launched its AXOR Signature and FinishPlus services aiming to redefine bathroom individualisation for architects and high-end developers across the globe. The move signals a shift from functional bathroom design to bespoke living spaces providing the capacity to modify standard products into unique design objects. AXOR is setting new standards in terms of bathroom customisation. This enables architects interior designers and discerning customers to realise their creative visions meet their special requirements and express their personalities says Olivier Sogno Vice-President AXOR Hansgrohe SE. At the core of the offering is AXOR FinishPlus a suite of up to 12 exclusive metallic finishes ranging from polished gold to brushed black chrome. These surfaces are produced using Physical Vapor Deposition (PVD) technology at the company s Center for Excellence in Germany. The process involves discharging an electric arc in a high vacuum where gases combine with zirconium to create a high-brilliance coating. Key technical advantages for the Middle East market include: Enhanced durability: A protective layer up to 0.3 μm thick increases resistance to scratches and harsh cleaning agents. Coastal resilience: The PVD surfaces are specifically engineered to withstand high-salinity sea air a critical factor for Gulf-based beachfront developments. Scalability: Services are available for single-piece bespoke commissions or large-scale commercial hospitality projects. The AXOR Signature service extends customisation further by allowing structural modifications that start where the standard catalogue ends. On request almost any AXOR product can be further personalised customised and adapted via AXOR Signature. Custom finishes length changes engravings and entirely new developments are possible. Nothing stands in the way of applying your own initials to a faucet the AXOR experts use precise craftsmanship and state-of-the-art technology to express your own personality in the bathroom Sogno continues. Founded in 1993 AXOR has spent over three decades transitioning the bathroom from a functional wet room into a primary living space. AXOR leverages the extensive design heritage of its sister brand hansgrohe while maintaining a unique philosophy centered on deep collaboration with world-renowned architects interior designers and product designers to transform the bathroom into a personalised living space An individually designed living space is much more than aesthetics it reflects attitude values and lifestyle. Good interior design supports the personality of the resident without pushing itself into the foreground says Stephanie Gehringer Founder Stephanie Gehringer Studio for Interior Design and Architecture in Munich Germany.
Read MoreOn January 3 of this year Klaus Grohe the long-standing head of the company passed away at the age of 88. The youngest and third son of company founder Hans Grohe was born on April 3 1937 in Aachen Germany. After studying business and economics in Bern Switzerland and completing numerous internships he joined his father s company in 1968 as authorized signatory and Head of Sales. For nearly five decades Klaus Grohe shaped the destiny of the Schiltach-based company first as Managing Partner then from 1999 as Chairman of the Executive Board and from 2008 to 2015 as Chairman of the Supervisory Board. With his visionary ideas tireless drive and unwavering customer focus he transformed the family business into a global player in the sanitary industry. Innovative products with outstanding design were his particular passion. He loved perfecting showers and faucets down to the smallest detail. At the same time he understood that high-quality products must be marketed effectively also internationally and as early as the 1980s he integrated professional marketing into the company. With his foresight openness to the world and pragmatic approach he paved the way for the brands AXOR and hansgrohe. His guiding principle was: Always hands-on being close to the customer close to the product close to the employee both in administration and in production. As a hands-on leader Klaus Grohe consistently renounced privileges. As early as the 1980s long before sustainability became a buzzword he championed environmentally conscious thinking and action: Hansgrohe appointed an environmental officer developed water-saving showers and built a solar tower and roof-integrated solar power plant at its Offenburg site along with a roof-integrated solar power system which was awarded the Baden-Württemberg Environmental Prize in 1994. Throughout his life Klaus Grohe dedicated himself to the well-being of Hansgrohe his family and society at large. In 2001 his hometown Schiltach made him an honorary citizen. In 2009 he established the Klaus Grohe Foundation. In 2012 he was recognized for his lifetime achievements as an entrepreneur and innovator in the sanitary industry receiving the Best of Management Award from the trade magazine si Informationen at the SHK Essen trade fair. In 2022 he was awarded the German Founders Award for lifetime achievements by stern Sparkassen ZDF and Porsche one of the most prestigious business awards in Germany. With Klaus Grohe we are losing a pioneer who until the very end followed Hansgrohe s development with great interest and commitment as Honorary Chairman of our Supervisory Board says Hans Jürgen Kalmbach Chairman of the Executive Board of Hansgrohe SE. He laid the foundation for the global success of our Group and decisively shaped Hansgrohe s DNA. We are deeply grateful to him and will miss his advice and guidance. His principles and his passion for Hansgrohe will remain forever embedded in the company and in all our minds. All employees the Executive Board the Supervisory Board and our shareholder Masco mourn his passing and extend their heartfelt condolences to his family. Richard Grohe eldest son of Klaus Grohe member of the Supervisory Board of Hansgrohe SE and Managing Director of Syngroh Beteiligungsgesellschaft mbH added: Klaus leaves behind a human and entrepreneurial legacy of immeasurable depth. When he took over the leadership of Hansgrohe in 1975 he reinvented the family business from the ground up and transformed it into a company of a scale no one could have imagined at the time. In doing so he brought prosperity not only to the region but to many other places around the world. He built a large family and successfully taught us how to keep it together across personalities generations and borders. Integrity and values were not only principles he lived by but also passed on. His inspiration and entrepreneurial achievements will endure for generations. We accept his legacy and commit to preserving it. As a gesture of sympathy donations can be made to the Klaus Grohe Foundation (IBAN: DE55 6645 2776 0000 0745 34 reference: Water).
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