RX has announced that Arabian Travel Market (ATM) 2026 will now take place from September 14–17 2026 at Dubai World Trade Centre (DWTC), following extensive consultation with exhibitors and industry stakeholders, reflecting ATM’s commitment to listening to the needs of the global tourism industry.
Danielle
Curtis, Regional Portfolio Director – UAE, RX Global, said: “We have been
listening and working closely with our exhibitors, partners and stakeholders
from across the global travel industry, and the decision to move Arabian Travel
Market 2026 to 14–17 September reflects that ongoing dialogue and collaboration.
“Our
priority is always to ensure that ATM delivers the strongest possible platform
for business, networking and partnership opportunities for the international
travel community. Following industry feedback, we are pleased that these new
dates will allow exhibitors, buyers and visitors from around the world to
maximise their participation and engagement at the event.
“We
would like to thank our strategic partners, including Dubai World Trade Centre,
the Dubai Department of Economy and Tourism, IHG and Al Rais Travel, for their
continued collaboration and
support in making these revised dates possible. Together, we remain committed
to delivering a world-class event that supports the continued growth and
evolution of the global travel and tourism industry.”
Now in its 33rd edition, Arabian Travel Market serves as a
key global platform connecting destinations, travel suppliers, hospitality
brands, airlines, technology providers and industry professionals from across
the travel ecosystem.
ATM 2026 will continue to be held under the theme “Travel
2040: Driving New Frontiers Through Innovation and Technology”, exploring the
trends, technologies and innovations shaping the future of global travel.
The event will spotlight ATM Travel Tech, the dedicated
co-located show focused on the rapidly evolving travel technology sector,
alongside the Tech & Innovation Zone, an immersive hub showcasing the
latest developments in AI, immersive experiences, smart mobility, fintech,
robotics and sustainable travel solutions.
The
extensive ATM conference programme, which includes the Global Stage, Future
Stage, located within the Tech & Innovation Zone, and Experience Hub, will
bring together key tourism leaders and experts to examine the evolving
challenges and opportunities shaping international tourism, with dedicated
sessions exploring destination resilience, traveller experience, aviation
innovation, digital transformation and sustainable long-term growth strategies.
The
programme will include leading global research organisations, strategists and
technology specialists to deliver data-driven insight into the future of
travel. Confirmed contributors on the Global Stage include Tourism Economics,
an Oxford Economics company, delivering the session "ATM Annual Trends
Report: Middle East Momentum & Market Shifts”.
The company
will be joined by Euromonitor’s Stephen Dutton, who will lead a session
titled “The State of Travel:
Inflation, Polycrisis & the New Travel Reality.”
The Future
Stage, located within the Tech & Innovation Zone, will be hosted by BBC’s Nick Kwek, Travel and Tech
Broadcaster and feature sessions led by research partners including Dragon
Trail, where Sienna Parulis-Cook, Director of Marketing & Communications,
will present “Welcoming Back the Chinese Tourism Market: Insights for the
Middle East” and Videc, which will discuss “Money Talks: Growth, M&A and
consolidation in Global Travel”, outlining the insights, data and strategies
for investment and growth in travel technology.
The
Experience Hub will welcome Rana Nawas, Corporate Strategist & Podcast Host,
who will deliver a workshop titled “The Modern Leader and Future of
Workforce.” The programme will also feature several sessions, including a high-level, buyer-focused event by ICCA
titled “Beyond Borders: The Middle East’s Collaborative Vision for a Global
Business Events Future”, alongside further peer-to-peer conversations and round
table discussions.
ATM 2026 is
expected to welcome thousands of travel professionals and exhibitors from
around the world following the confirmation of the revised September
dates, highlighting Dubai’s role as a global platform for tourism industry
dialogue, collaboration and innovation. -TradeArabia News Service
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